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Musings on the Motoring World

BMW’s weird post-modernist car advertisements are putting it on the path of self-annihilation

First things first, I take no pleasure in writing about car advertisements. Advertisements are half-truths wrapped in a shiny and often unscrupulous veneer. Most advertisements annoy with a pathological need to reinforce its corporate slogans and jingle. And only a handful offer something remotely entertaining in its show-stopping brainwashing act.  I’m aware that one of the […]

Categories
Musings on the Motoring World

Volvo Subverted the Advertisement Game in 2017

It’s that time of year again when titles around the world begin their cavalcade of awards for all the good little cars – and some rotten ones – of this year. There is no shortage of awards out there to be handed out as brands themselves lap as many laurels up to add every bit […]