An old and familiar name popped up in my inbox today. And it’s a name that rarely gets any mention outside of Europe – Lancia. Can’t blame the rest of the world for its ignorance though. The brand’s only product is a 10-year-old lipstick-wearing Fiat 500 that is being ‘exclusively’ sold in Italy. So, to […]
Tag: Lancia
Here is a fun question never to ask at parties. “What is the quintessential <insert car brand here>?” Depending on your company it could either be a night of heated discussions or your first step into your new status as a social pariah. Either way, there will be no satisfactory answer. How do you encapsulate several […]