The Motor Muse
Every car exists for a reason. Whether created for market demands, niche-making or to sprinkle magic branding pixie dust, no car pops out of a vacuum. Which makes one wonder if Toyota’s all-knowing product gurus were on holiday when approving the production of the Toyota Sera. A concept made manifest Introduced in 1990, the Toyota […]
The turn of the millennium was a time of wide-eyed optimism. Not only did we survived the great “extinction event” that was Y2K, but the future was unfurling before our eyes. Wireless global communication was connecting the world, a new human space habitat lifted our eyes to the heavens, and you could carry 1000 songs […]
In case you missed it. Last weekend saw the end of one of endurance racing’s most revolutionary categories, the Le Mans Prototype (LMP). As the chequered flag was waved in front of Toyota’s TS050 LMP1 car at the 2020 24 Hours of Le Mans, so too have the curtains dropped on an era that delivered […]